Advanced Product Management Course

The purpose of the Advanced Product Management Training is to demonstrate the broad spectrum that product discovery might have, and how to set up and implement your product discovery process.

The aim of the Advanced Product Management Training is to demonstrate the broad spectrum that product discovery might have, and how to set up and implement your product discovery process. The most effective way to actualize the creative product development process is to focus on the habit of discovering a set of products you want to internalize. Your product discovery process will be affected radically by needed precise stages, tools, frameworks and participants, the maturity of your product, the partner environment you work in and what resources you have will.

1st Day

  • Agile Approach to Product Management
  • Product Vision
  • Product vision with Heilmeier Catechism
  • Product Vision Board
  • Proto-Personas & Personas
  • Product Strategy
  • MVP
  • Business Model Canvas
  • SWOT

2nd Day

  • Product roadmap
  • Theme Based Roadmaps
  • Product Discovery
  • Impact Mapping
  • SCAMPER
  • Cooper’s Stage-Gate™ process
  • Data Collection and Analysis
  • Scaling Techniques
  • Iteration Planning

To participate in the Advanced Product Management Training, it is necessary to have attended at least one of these trainings: Product Management Fundamentals, Agile Fundamentals, Product Owner Trainings.

Suha Selçuk

Enterprise Agile Coach & Trainer

He started his professional career at Akbank and later worked in various positions at different companies such as Oyak Technology, Sony, IBM, and had experience in Agile transitions.

His first Scrum experience was the Sony’s enterprise Scrum transformation in 2009. After experiencing the pilot Scrum teams while he was working as a consultant in IBM , he continued his career as an Agile coach & trainer, he delivered over 600 hours of Agile / Scrum trainings. In the beginning of 2015, he worked as an Agile coach in the transformation of PTT. He founded Training4Agile in 2016. He provided Agile transformation consultancy and training services to the various companies such as B/S/H Home Appliances, Hepsipay.com, Emlakjet.com, IBSS, Borusan Automotive, Ziraat Bank, Allianz Insurance, Garanti Technology, ETS Tur, Vakıfbank, Protel. 

He is the first “Registered Education Provider” of Scrum Alliance in Turkey and he is the founder of the Open Agile Turkey Community.  He is the author of the book “Failure Stories – Retrospective of Agile Transformation Journeys & Tips for Effective Transformations”. He is a regular speaker at events & meetups. Up to now he spoke over 40 meetups or events.